In the world of online business, e-commerce is the biggest trend. They are gaining momentum and with the advancement of technologies, the number of platforms is emerging rapidly. E-commerce web development is getting popular each day and people are eager to choose platforms to build an online store. Development of any enterprise website is a large-scale, complex process, but an E- commerce site presents its own particular challenges. Since users will be coming to the site to learn about and purchase products, developers will want to do everything they can to make this process easy and intuitive.

Here is the 5 Thing to Consider in Making an E-Commerce Site:

1.   SEO (Search Engine Optimization)

Having a well developed site in terms of design and functionality is of no use, if people don’t come to know about its existence. So it is essential that you drive more traffic to your website. The best way to do that is to do a search engine optimization to increase traffic on your e-commerce site. Use long tail keywords, but make sure you don’t overstuff it. Also, you can sprinkle keywords in content, heading, titles and the URL too.

2.   Content

Even you have the well polish SEO, but the content is more important. Your contents must be more engaging and it should build a bonding between you and customers. The content marketing must contain numerous types of blogs, articles and infographics. The blogs can ‘how to’ guides, transitional content as well as user generated content. You can also post 30 sec short videos for your products.

3.   Translations

If you plan to hit it globally, don’t forget to take care of the translation. Although English is a universal language, you must consider the people who don’t prefer English. So, you must translate the content in their native language.

4.   Design for Speed and Performance

The loading time of the page plays an important role in customer satisfaction. So, make sure that your website gets a load in not more than two seconds, in order to satisfy all the customers. Design it in such a way that the speed and performance of the website get optimized.

5.   Mobile Friendly

As we all know in this modern age, mobile phones are taking the scene by storm. They browse the web using mobile devices more than on the desktop. It is essential for you to have your E-commerce site to be designed in such way. The loading time of the page plays an important role in customer satisfaction. So, make sure that your website gets a load in not more than two seconds, in order to satisfy all the customers. Design it in such a way that the speed and performance of the website get optimized.